K.S. (Katrin) Heucher, Dr

Katrin Heucher is a tenure-track Assistant Professor of Change Management and Sustainability at the​ Department of Innovation Management and Strategy, Faculty of Economics and Business, University of Groningen. Katrin ’s research lies at the intersection of sustainability management and organization studies. In particular, she studies practices and processes related to paradoxical tensions that occur in organizations when implementing a sustainability strategy. To this end, Katrin conducted extended fieldwork during her Doctoral Studies at Loughborough University, UK, to observe behavior and changes over time. Her research uses qualitative methods such as organizational ethnography to study corporate sustainability and paradox. During her postdoctoral fellowship at the Erb Institute, University of Michigan, USA, Katrin built on and complemented her research from her doctoral degree by expanding her work on organizational sustainability and the individual change agents that advocate for internal change.

Previously, Katrin worked in the chemical industry in the areas of international marketing and business strategy. Throughout her studies (BA in Regional studies China and Business Administration at the University of Cologne, Germany; and MSc in International Management (for China) at the School of Oriental and African Studies, London, UK),  Katrin has also gained significant insight into the FMCG and chemical industry and has shown a passion for experiencing different cultures (working and studying in Germany, China, UK, and USA).