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About us FEB Education Study programmes Pre-Msc / FEB

Customized entry package

For MSc Marketing

Are you a student interested in the MSc Marketing, but do you not meet the requirements for direct entry? If you have studied one of the programmes below at the University of Groningen, you can be offered one of the customized Pre-Master packages:

  1. UG BSc Psychology students
  2. UG BSc CIW students

BSc Psychology package 20 EC

The package for BSc Psychology consists of 20 EC; 10 EC courses in marketing and marketing research, and 10 EC relevant general economics & business courses.

BSc CIW package 25 EC

The programme for BSc CIW students is 25 EC, 20 EC is identical to the programme for Psychology students, plus one extra course ‘Behavioral Decision Making’ of 5 ECTS.

For both Psychology and CIW students an introductory course on marketing is not required anymore. If you feel that you lack this knowledge, you can prepare yourselve independently.

BSc CIW (25 EC)

BSc Psychology (20 EC)

Course code
Marketing Research E&BE (2.b) OR Marketing Research for Pre- MSc (1.b) OR Marktcontext en Marktonderzoek (2.b)
Marketing Research E&BE (2.b) OR Marketing Research for Pre-MSc (1.b) OR Marktcontext en Marktonderzoek (2.b)
EBB085A05
EBS028A05
EBB055A05
International Strategic
Management (1.a/2.a) OR Strategic Management B&M (2.b)
International Strategic
Management (1.a/2.a) or
Strategic Management B&M (2.b)
EBB628A05
EBB649C05
Digital Marketing Analytics (5 ECTS)
Digital Marketing Analytics (1.b)
EBB105B05
Innovation Management B&M (1.b) OR Human Resource Management B&M (2.a) OR Contemporary Theories on B&M (2.b)
Innovation Management B&M (1.b) OR HRM (2.a) OR Human Resource Management B&M (2.a) OR Contemporary Theories on B&M (2.b)
EBB107A05
EBB617B05
EBB098A05
Behavioural Decision Making (1.a)
EBB104A05

For detailed course information, check the course catalogue Ocasys. Always check carefully if and when a course is offered.

Note

You are responsible to arrange for a correct registration for the MSc programme in Studielink (including tuition fee payment). For RuG students, the deadline for application in Studielink for the Master programmes is August 1st for September start and January 1st for February start. You also have to register for your courses on time in progress; the deadline for  enrolment for courses closes a week before the programme starts.

Last modified:26 September 2024 1.33 p.m.