Innokite Workshop: Culture eats strategy for breakfast

How to make your startup culture your competitive advantage?

The biggest predictor of innovation in any company is how psychologically safe its culture feels. If people don’t feel safe to fail or speak openly, innovation simply won’t take off.

Join an interactive session organized by business incubator Innokite, and discover how you can foster an environment where innovation, creativity, and risk-taking thrive.

Why join?

Led by Jaïr Halevi, Head of Startups & VCs at Miro and Head of Culture at Pygma, this session will equip you with real-world tools to build a culture that fuels growth, creativity, and resilience.

• ​Learn why culture drives success—and how ignoring it can hold you back.
• Get a proven framework to build and improve your startup’s culture at every stage.
• Define a compelling purpose that aligns your team and attracts the right talent.
• ​Uncover and activate your core values as a founder to guide leadership and decision-making.
• ​Master culture-driven hiring—go beyond resumes and assess for cultural competence.
• Enhance innovation with psychological safety—learn how to create a culture where your team feels safe to take risks, experiment, and push boundaries.

Who should join?

• Startup founders (from ideation to Series A)
• Corporate startup leaders looking to build high-performing teams
• Investors, accelerators, and incubators shaping the next wave of startups

Your Culture = Your secret weapon

Your startup’s culture is one of the few things you have complete control over—and it can be the key to sustainable growth and innovation. A strong, intentional culture helps you attract top talent, scale sustainably, and build a business that lasts.

This isn’t just an HR buzzword—it’s your startup’s secret weapon.

Ready to build a winning culture? Spots are limited, so be sure to register on time!